1/3/2023 0 Comments Tinyurl generatorI know of at least one other service that will launch with a similar product soon (they're in testing!). Cligs is offering for-pay fully branded short URLs with the analytics built right in. I won't explain the business logic behind this, so I'll just point you to my recent announcement on the Cligs blog. There is a third way to make money: white-label services. I'll leave this one to your imagination - run wild! I've seen a few comments in this thread about the value of the data gained from tracking traffic. Services that are unrelated to URL shortening per se, but are valuable. get the user to earn money from their links).ī. Competing on analytics is an effective business strategy ) There are other kinds of value add services, some of which tie back to options 2a and 2b above (i.e. A great example is analytics which tells you a lot about who's clicking through. Services that add value to the short URL creator (i.e. The value add services on top of redirection are very valuable. Linkbee allows you put interstial ads (see ). Option 2b is very interesting but the most annoying for the user IMHO. Adjix does that and I have no idea about the kind of revenue they're seeing, but you can see their payout rates at. If you look at, that's exactly what they do: find the AdSense block on the right hand side edge of the site.īoth of options 2 offer you a real chance to display advertising. You can try to make money off the people using your site. If you do option 1, then you can't make money off the redirects. An interstial redirect in which the initial landing is a page on the service's website that "refreshes" after a few seconds to the destination. A cloaked redirect in which you redirect to a page on the shortening service's website that displays two frames with one frame being the destination page and the other frame being a page you control.Ģ.b. A proper HTTP redirect (a 30x code, of which only 301 is of proven SEO value).Ģ.a. There are two main approaches to running a URL shortener: a "basic" approach that simply does a redirect and a more advanced approach with value added services (like analytics).ġ. I think I can answer this one, as I own the URL shortener Cligs ( ).
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